We developed a vibrant mobile branding vehicle for Melona (Binggrae) — a compact show car designed to combine functionality with strong visual impact.

The highlight of the project is a large 3D ice cream element mounted on the roof, instantly attracting attention and making the brand recognizable from a distance.

The vehicle was fully adapted with a custom-built branded structure, ensuring mobility, usability, and durability in outdoor conditions. All decorative elements are made from lightweight yet strong materials, finished with coatings that maintain color intensity and weather resistance.

Perfect for:
— promotional campaigns
— festivals
— city activations
— mobile sales

This is not just a vehicle — it’s a moving brand experience.